Creating an Organisational Change Movement in a Public Sector Bank

A leading, profitable Public Sector Bank, which has shown consistent performances over the years, wanted to initiate a “change movement” within, to face the growing challenges in the marketplace. The movement was envisaged to sensitize the employees at various levels to the market realities, align their mindsets to the changing environment and make them take personal ownership to become “change agents”, motivating their immediate teams to get future-ready.

The three broad modules identified, using the training need-content mapping exercise, were:
- Customer-focused Banking Organization
- Leadership and Personal Effectiveness and
- Organizational Transformation and Change Management

The programme was deliberately structured to provide less theoretical input, and to encourage sharing of knowledge and experiences through group work, reflections, case studies, audio-visual discussions, movies etc.

The target audience was heterogeneous, representing different levels, functions, locations, performances and mindsets to help create a greater understanding of the organisation for the participants, and to create “change agents” at various levels and teams. The entire programme was replete with reflections and action-planning exercises. The participants consolidated action plans on the last day of the programme, and presented the same to the Panel of Faculty and Representatives form the Bank.

In order that the momentum gained during the programme is not lost on getting back to work, ISB also prepared a CD containing snippets of the programme and action plan presentations, which was sent to each participant.

Action-plan follow-up through questionnaire: The participants were followed up post the programme, once a month regularly for 3 months, through structured mails. The focus was on their experience post the programme, their initiatives, responses from the colleagues and the team members, bottlenecks in implementation of action plans and support required.