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 Ram Bala is an Assistant Professor of Operations at the Indian School of Business. He received his PhD in Management from the UCLA Anderson School of Management and Bachelors in Technology from the Indian Institute of Technology, Bombay. Professor Bala is a recipient of UCLA Graduate Division Fellowship and the Lippman Fellowship.
His research interests lie in the pricing of software and other durable goods in competitive markets, market implications of product and process change and operational analysis of the marketing function in the pharmaceutical industry.
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