• Two documents need to be submitted - Case and Teaching Note
• Length of Case should be 10 – 20 pages maximum, including exhibits.
• Teaching Notes should be 5-10 pages maximum, and consist of a case synopsis, learning objectives, assignment questions, Bibliography/Suggested readings, and Teaching Plan.
• Complete spellings and grammar check is compulsory. No typos will be permissible.
• Use British English for spellings.
  
  
• Font style -
  • Use 14-size Arial font, CAPS for the case title
  • Use 12-size Arial, Bold, Underlined for main headings
  • Use 11-size Arial, Bold for subheadings
  • Use 11-size Arial for body text
  • Use 9-size Arial, Italics for footnotes
  • Use 8-size Arial, Italics for copyright statements.
    
    
• Tense
  • Cases should be written in the past tense. The events have already occurred. Industry
    notes and Teaching Notes can be written in the present tense, where appropriate.
    
    
• Voice
  • As far as possible, use active and not passive voice, unless absolutely essential.
    
    
• Exhibits
  • Refer to all additional presentations at the end of the case as “Exhibits”. Do not use
    alternative words like “annexure”, “appendix”, etc.
  • When referring to the Exhibit in the text of the case insert the words “(see Exhibit x)” at
    the appropriate place.
  • Use Arial 10 pt for Exhibits
  • Quote the source for each exhibit. Advise as to whether the exhibit is an original document extraction or a creation of the author using data from the original document.
  • Exhibits should be of reproductive quality. Spreadsheets and tables should be inserted
    into the document as editable objects, not as images, in case further editing is required.
  • Avoid colour exhibits if colour is a differentiator, as in certain maps or graphs. Remember
    that most cases are duplicated and distributed in black-and-white and colour differentiation will be lost.
    
    
• References
  • Footnotes are the preferred method of reference. The layout of the footnote should be as
    follows: Author, article title, book title, edition number, publisher, place of publication, year
    of publication, page number. All references to websites must note when the website was
    accessed. A bibliography of academic sources utilised in the case preparation should go
    in the Teaching Note, not in the case.
    
    
• Layout of Teaching Note
  • The Teaching Note should contain the following: synopsis, case objectives, position in
    course, relevant readings, assignment questions, teaching plan and analysis
    (suggested/possible answers to assignment questions). Although it may not necessarily
    be relevant to your pedagogical objectives, some instructors like to see a short “What
    Happened” section at the end of the Teaching Note.