Published Papers

The School’s research output in the last decade has been both significant and considerable, as testified by our AACSB accreditation in 2011. We take great pride in the fact that our faculty have contributed more than 150 articles to reputed academic and practitioner journals.

In the past few years, ISB faculty members have published over 60 papers in top-tier journals. Our faculty have received numerous coveted research grants awarded by premier academic institutions, research centres, corporate houses and reputed foundations such as the Bill and Melinda Gates Foundation, Ford Foundation, MacArthur Foundation, WWF, McCombs School of Business, UT-Austin and others. These awards attest to the scope, depth and impact of the research conducted at the ISB.

Published PapersLobo, Gerald., Manchiraju, Hariom., Sridharan (Sri), Swaminathan. (Forthcoming) "Accounting and economic consequences of CEO paycuts", Journal of Accounting and Public Policy
Published PapersSubramanian, Krishnamurthy. (Forthcoming) "Localization of FDI flows: Evidence on Infrastructure as a critical determinant", Journal of Law, Finance and AccountingRead Abstract >Close >The localization of Foreign Direct Investment (FDI) to a few economies represents a puzzling aspect of international business. We study the provision of public infrastructure as a determinant of such localization. We employ unique data at the district level in India. We identify using variation: (i) among sectors within a district depending upon the sector’s propensity to attract FDI at the national level; and (ii) FDI into surrounding districts. We find that FDI inflows remain insensitive to changes in infrastructure till a threshold is reached; thereafter, FDI inflows increase steeply with an increase in infrastructure. This non-linear effect potentially explains why FDI remains restricted to a few countries.

Published PapersRay, Sougata.,Mondal, Arindam.,Ramachandran, Kavil. (2018) "How does Family Involvement Affect a Firm's Internationalisation? An Investigation of Indian Family Firms", Global Strategy JournalThomas Schmidheiny Centre for Family EnterpriseRead Abstract >Close >
Research Summary: We investigate whether and how family ownership and management influence firms' internationalization strategies in an emerging economy in which family firms are dominant. Anchoring on the willingness and ability framework and drawing on the socioemotional wealth perspective and agency theory, we theorize how the heterogeneity among family firms in their ownership structures, concentration, and family involvement in management shapes the firms' internationalization strategies. We also theorize how certain contingencies, such as the presence of foreign institutional ownership and family management, moderate the relationship between family ownership and internationalization strategy. We test our predictions by using a proprietary, longitudinal panel dataset of 303 leading family firms from India and find support for most of our theoretical predictions.
Managerial Summary: Internationalization has emerged as a dominant strategy for firms in a globally interconnected world. We observe that ownership structure and management have significant bearing on internationalization strategies of family firms, as family owners and managers are more averse to internationalization. Family firms' aversion to internationalize is more pronounced when families can exercise greater control on firms' actions through the combined effect of higher family ownership (primarily through strategic control) and family's participation in management (through strategic, administrative, and operational control). However, certain contingencies, such as the higher ownership of foreign institutions and presence of professional managers, help business families improve their understanding of international markets, reduce the fear of the unknown, and better appreciate the benefits of internationalization, thereby aiding greater internationalization of family firms.

Published PapersArunachalam, S., Ramaswami N Sridhar, P Herrmann, D Walker. (2018) "Innovation Pathway to Profitability: The Role of Marketing Capabilities", Journal of the Academy of Marketing Science
Published PapersBatra, Rishtee Kumar., Ghoshal, Tanuka., Raghunathan, Raj. (Forthcoming) "You Are What You Eat: An Empirical Investigation of the Relationship between Spicy Food and Aggressive Cognition", Journal of Experimental Social PsychologyRead Abstract >Close >The popular saying “you are what you eat” suggests that people take on the characteristics of the food they eat. Wisdom from ancient texts and practitioners of alternative medicine seem to share the intuition that consuming spicy food may increase aggression. However, this relationship has not been empirically tested. In this research, we posit that those who consume “hot” and “spicy” food may be more prone to thoughts related to aggression. Across three studies, we find evidence for this proposition. Study 1 reveals that those who typically consume spicy food exhibit higher levels of trait aggression. Studies 2 and 3 reveal, respectively, that consumption of, and even mere exposure to spicy food, can semantically activate concepts related to aggression as well as lead to higher levels of perceived aggressive intent in others. Our work contributes to the literature on precursors of aggression, and has substantive implications for several stakeholders, including marketers, parents and policy makers.

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