Who Should Join?

The ISB-CBM invites Large Enterprises and Small and Medium Enterprises to become members of the Centre for Business Markets.

Large Enterprises: Organisations with annual revenue of and above Rs. 20,000 million/USD 300 million can become members of the ISB-Centre for Business Markets. The ISB-Centre for Business Markets will help them to identify some of the critical challenges faced by C-level and operating-level executives working in B2B markets and will design custom programmes to address these specific challenges. 


Small and Medium Enterprises: Organisations with annual revenue of or below Rs. 20,000 million/USD 300 million are strongly recommended to become members of the ISB-Centre for Business Markets. Executives and managers of Small and Medium Enterprises face different challenges than those in larger organisations. The Centre will identify and work on these challenges by customising programmes for member companies.

Note: Organisations operating in B2B markets can also become members of the Centre and benefit from consulting, coaching and guidance from our faculty and scholars of national and international repute.