About Programme

A programme that will equip you with skills, tools and frameworks to formulate and implement competitive strategies for your firm. You will learn not only how to formulate winning strategies that build market leadership but also shifts in resources, structures, processes and systems that overcome common challenges of strategy implementation to meet your organisation’s strategic goals.

Leverage your organisation’s core competences to secure competitive advantage in your industry and geography. Extend your strategic thinking to multiple lines of business. Respond to disruptive innovations. Analyze strategic trade-offs across multiple strategic options. Align your resources, activities, and capabilities with your strategic goals. Engage with a diverse community of peers, who can provide new insights and perspectives into your business challenges. 

Programme Start Date & Duration

November 17, 2021 | 2 weeks  (2 sessions per week)

Programme Fee

INR 95,000 + GST @ 18%

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What You Will Learn

  • Dive into frameworks for strateg development and execution
  • Distinguish between tactics that deliver short-run gains and strategies that deliver competitive advantage
  • Explore strategy formulation in emerging markets
  • Align resources, activities, and capabilities with strategic goals
  • Identify a strategy implementation plan, including shifts in resources, processes, structures and systems
  • Manage risks associated with strategic shifts 
  • Understand the key dimensions of personal leadership required to effect organisational changes and execute strategy collaboratively
  • Develop entrepreneurial thinking required to respond to disruptive innovations from non-adjacent industries
  • Manage talent effectively
  • Develop agility and decision-making capabilities in the face of uncertainty

Module 1

  • Learn about frameworks for strategy development and execution
  • Understand the difference between tactics that deliver short-run gains and strategies that deliver competitive advantage
  • Use structured tools for developing strategies for execution

Module 2

  • Formulate and adapt your strategy for emerging markets
  • Drivers of growth, profit and competitive advantage
  • Strategic design tools

Module 3

  • Understand the link between organizational misalignment and strategy failure
  • Developing a framework for organisational alignment and execution
  • Build key dimensions of personal leadership required to effect organisational  changes and execute strategy collaboratively

Module 4

  • Understand the construct of disruptive innovation and incumbent constraints to creating these innovations
  • Product and market shifts and how to manage them
  • Resource allocation and capability development in the face of strategic uncertainty

Learning Experience

Executive education redesigned for a radically different world. This programme blends the discipline of the on-campus experience that ISB is renowned for with our global faculty and advanced curriculum. You will gain immediately applicable advanced skills, relevant for the uncertain times we live in.

LIVE Virtual Classrooms

Experience a new way of immersive learning through group discussions, case reviews, peer networking and engaging dialogues.


Gain an official certificate awarded by the Centre for Executive Education at ISB, recognised by executives and employers for its world-class education

Research-Based Teaching

Learn at India’s most researchproductive B-School. Gain from the advanced, up-to-date research being conducted by world-class faculty at ISB.

Alumni Network

Expand your professional network by joining ISB’s learning community of senior executives and entrepreneurs across the globe.


Learn how to deliver added value to all partners and stakeholders while you juggle the new work-life balance from the safety of your home.

Real-world application

Learn real-world skills that you can immediately apply to initiate transformation at your organisation, giving it a distinct advantage over competitors.

Who should attend?

Senior executives who are responsible for developing and implementing  competitive strategy for a company or business unit. These include heads of an organization, business unit, division, or region, AVPs, VPs, General Managers, consultants from diverse functions and industries, project managers with responsibility for overseeing large projects, or any other role with a large scope of responsibility, including managing teams across multiple units or departments.


Atul Nerkar

Professor of Strategy and Entrepreneurship and Allred Distinguished Scholar, UNC Kenan-Flagler Business School; PhD in Strategic Management, Wharton School of the University of Pennsylvania; MA in Managerial Science and Applied Economics, Wharton School of the University of Pennsylvania.

Atul’s research focuses on how technology, innovation and entrepreneurship affect business and corporate strategy. His current research examines the drivers of R&D success in the pharmaceutical, chemical and optical disc industries. In particular, he focuses on firms’ patent portfolios and the evolutionary process underlying their development. 

Atul is the former associate dean of the Executive MBA Evening and Weekend Programs at UNC Kenan-Flagler. Before he joined the School, he served on the faculty of Columbia University’s Graduate School of Business and as a visiting professor at the University of Pennsylvania’s Wharton School.