Fee includes food and accommodation at the ISB campus or at an equivalent facility based on availability.
Apply in 3 easy ways:
Download the application form at www.isb.edu/cee/apply and follow the mailing instructions mentioned therein (or)
Write to us at email@example.com (or)
Note: Admission to this programme is by application only.
The Digital and Social Media Marketing Strategies programme has been designed to help digital managers step up to the challenges of the always-on age. Digital specialists will gain the skills necessary to strategise on a macro level, adding value to the marketing function in a manner that propels their career forward to General Management.
Marketing managers who are responsible for executing digital strategies and translating them into innovative digital campaigns for their business.
This is a programme with great insights on digital and social media, enhanced with real life case studies. It was also a brilliant opportunity for professional networking.
Curtis L. Carlson Chair in Business Analytics and Information Systems, Carlson School of Management
Associate Professor in Information Systems, UT Dallas Naveen Jindal School of Management
Please download the brochure to know more about the pedagogy, modules and the key concepts covered.