Books and Monographs

The faculty at the School has been actively disseminating research and knowledge to a larger audience through books and book monographs.

ISB’s faculty have published around 60 books in the scholarly, non-scholarly and textbook categories. Some of these works have featured in bestseller lists, such as “Grit, Guts, and Gumption” by Professor Rajesh Chakrabarti and the highly acclaimed textbook on statistics by Professor Galit Shmueli titled “Data Mining for Business Intelligence: Concepts, Techniques, and Applications in Microsoft Office Excel.” 

Books and MonographsZerrillo, Philip., Jeffery Andrien, Paul Benoit. "Protecting Intelectual Assets in the Firm", Masters in Marketing, Forthcoming
Books and MonographsZerrillo, Philip., Havovi Joshi, Panapchar Itthipasagul. "Start-up Thailand", United World Press, Forthcoming
Books and MonographsZerrillo, Philip. "The Relationship Life Cycle: I) A Network- Dyad-Network Dynamic Conceptualization, and II) The Application of Some Classic Psychological Theories to its Management", Greenwich, Review of Marketing, JAI Press, Forthcoming
Books and MonographsGeorge John, Viswanathan, Madhu., Mrinal Ghosh. "A transaction cost approach to channel design with application to multi-channel settings, ", Edgar Publishing, 2019
Books and MonographsRamachandran, Kavil., Ray, Sougata.,Basuthakur, Yashodhara. "Future of Family Business in India – Impact and Implications of the Changing Landscape", Hyderabad, Telangana, India, ForthcomingThomas Schmidheiny Centre for Family EnterpriseRead Description >Close >Accepted for publication in \"Handbook of A Research Agenda for Family Business - Edward Elgar\"

Books and MonographsBhatnagar, Navneet.,Sharma, Pramodita., Ramachandran, Kavil. "Religion and Business Families’ Philanthropic Practices", Hyderabad, India, ForthcomingThomas Schmidheiny Centre for Family EnterpriseRead Description >Close >Family firm philanthropy is the voluntary donation of monetary or non-monetary resources by these enterprises for the betterment of society. Research suggests that while some business families engage in philanthropy with expectations of economic-gains like tax benefits, others are driven by non-economic motivators like reputational or political influence gains. This chapter highlights another understudied set of intrinsic philanthropic triggers – a controlling families’ religious or spiritual beliefs. To understand the influence of such beliefs on philanthropy we focus on the Indian context due to three reasons. First, India is fast growing economy dominated by family enterprises. Second, this sub-continent is home to one-sixth of the world’s population characterised by peaceful co-existence of world’s major religions and theologies. Third, the 2013 changes in corporate philanthropic laws provide an excellent opportunity to explore the effects of religious beliefs on philanthropic activities of business families. This research employs comparative case study of two remarkable social ventures launched by business families that are located in geographically diverse regions of this sub-continent. As both these families follow India’s dominant religion - Hinduism, this study enables us to shed light on other factors that influence the focus and geographic scope of philanthropic activities pursued. While each venture varies in its developmental trajectory, the founder’s indelible influence is evident in both cases. Exciting research opportunities are revealed.

Books and MonographsRamachandran, Kavil., Vishwanathan, Anierudh. "Sustainability in Indian Family Businesses: Case Study on Thermax", Hyderabad, Telangana, India, ForthcomingThomas Schmidheiny Centre for Family Enterprise
Books and MonographsSubramanian, Krishnamurthy., Acharya, Viral. "Dismissal Laws and Innovation", Hyderabad, India, Book Edited by Asian Development Bank Institute, ForthcomingRead Description >Close >I theoretically and empirically show that dismissal laws -- laws that impose hurdles on firing of employees -- spur innovation and thereby economic growth. Theoretically, dismissal laws make it costly for firms to arbitrarily discharge employees. This enables firms to commit to not punish short-run failures of employees. Because innovation is inherently risky and employment contracts are incomplete, dismissal laws enable such commitment. Specifically, absent such laws, firms cannot contractually commit so ex-ante. The commitment provided by dismissal laws encourages employees to exert greater effort in risky, but path-breaking, projects thereby fostering firm-level innovation. I provide empirical evidence supporting this thesis using the discontinuity provided by the passage of the federal Worker Adjustment and Retraining Notification Act. Using the fact that this Act only applied to firms with 100 or more employees, I undertake difference-in-difference and regression discontinuity tests to provide this evidence. Building on endogenous growth theory, which posits that economic growth stems from innovation, I also show that dismissal laws correlate positively with economic growth. However, other forms of labor laws correlate negatively with economic growth and swamp the positive effect of dismissal laws.

Books and MonographsLakhanpal, Shikha, Chhatre, Ashwini. "For the Environment, Against Conservation: Conflict between biodiversity protection and renewable energy in India", London, Earthscan Publications, Forthcoming
Books and MonographsArunachalam, S., Sharma, Amalesh. "Marketing Analytics", "Essentials of Business Analytics, An Introduction to the Methodology and its Applications", Forthcoming
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