Funded Faculty Research
To further advance cutting-edge research aligned with SRITNE’s vision, the Centre invited proposals that seek funding and are aligned with this broad mission of the centre. We welcomed submissions in a broad range of areas, including but not limited to the business and societal value of IT, technology innovation and entrepreneurship, electronic commerce and digital transformations, social networks and big data analytics, global sourcing, and human capital development.
In response to the call, we received a number of proposals from faculty across diverse areas. Subsequently, we offered grants of INR. 40 lakhs to the following projects led by ISB faculty:

Angels and Crowds: Expanding Entrepreneurial Finance
through Equity Crowdfunding




Anand Nandkumar
(Strategy & Entrepreneurship)

Digital Transformation of the Public Distribution System (PDS)
in India: A Supply Chain Perspective




Sarang Deo
(Operations Management)


 

Examining the Use of Mobile Apps and Social Media for Nutritional Information in India: the role of Motivation and Message Framing
 


Tanuka Ghoshal              
(Marketing)


Catherine Xavier
(
Research Associate)

Impact of Firm Initiated Technological Enablers on Engagement and Effectiveness of Village Level Entrepreneurs in Bottom of the Pyramid Markets


Arunachalam S
(Marketing)

 

Measuring and Modelling the “Soft” Antecedents of
Firm Performance: An Emerging Markets Perspective




Sudhir Voleti
(Marketing)
 
 
 
Aligned Visiting Faculty & Scholars
Faculty NameDesignation, University
Anandhi BharadwajAssociate Professor of Decision & Information Analysis
Goizueta Business School, Emory University
Anindya GhoseProfessor of Information, Operations and Management Sciences and a Professor of Marketing
Director of the Center for Business Analytics and NEC Faculty Fellow at NYU Stern School of Business
Anitesh BaruaAssistant Professor, Department of Information, Risk, and Operations Management
Director, Information Management program, McCombs School of Business, The University of Texas at Austin
Galit ShmueliTsing Hua Distinguished Professor and Director of the Center for Service Innovation & Analytics at the College of Technology Management, National Tsing Hua University, Taiwan
Giri Kumar TayiProfessor of Operations Management, Information Systems and Operations Research
State University of New York at Albany
Rajiv BankerMerves Chair in Accounting and Information Technology
Fox School of Business, Temple University
Rammanth ChellappaAssociate Professor of Information Systems & Operations Management
Goizueta Business School, Emory University
Subodha KumarProfessor of Supply Chain Management, Marketing, Information Systems, and Statistical Science
Director, Center for Data Analytics, Fox School of Business, Temple University
Sundar BharadwajAssociate Professor of Information Systems & Operations Management
Goizueta Business School, Emory University
V SambamurthyEli Broad Professor and Chair of the Department of Accounting and Information Systems
Eli Broad College of Business, Michigan State University
Youngjin YooProfessor Design & Innovation
Weatherhead School of Management, Case Western Reserve University