Healthcare
Marketing
Advanced Management Programme for Healthcare
About Programme
Advanced Management Programme for Healthcare (AMPH) at the Indian School of Business (ISB) is a transformative programme that is designed for high-performing senior healthcare professionals to create a management and leadership cadre to support the fast-evolving Indian healthcare delivery sector. Healthcare leaders of the tomorrow will be designing solutions to complex healthcare problems and competing in a radically changing world marked by virtual care needs and changed patient expectations. AMPH offers its participants a unique opportunity to transform themselves into agile, adaptive healthcare leaders who can take on new opportunities emerging from newer disruptions and steer their organisations to success. The programme undergoes ISB’s rigorous Assurance of Learning (AoL) process that allows the School to understand whether AMPH participants learn the stated objectives.
Final Application Deadline |
Programme Start Date |
Format and Location |
Programme Fee |
|
June 1, 2025 |
August, 2025 |
Classroom and Online |
INR 13,20,000 + GST |
Learning Objectives:
The learning objectives for the programme has been developed on AACSB International model. The learning objectives embedded into the programme curriculum are as follows:
- Develop business acumen and adopt an integrative approach towards decision-making
- Acquire an understanding of the healthcare ecosystem
- Recognize emerging trends in the healthcare industry and innovate
- Develop leadership competencies with an ability to communicate effectively to a variety of individuals and groups
Recognize the underlying responsible, ethical and sustainable implications of managing a business and be able to apply that knowledge
Who should enrol for AMPH?
Healthcare delivery organisations
- Promoters, Owner-Doctors, CXOs
- Clinical speciality heads, Medical administrators, Senior doctors
- Functional and non-clinical leaders
Allied healthcare sector
- Senior executives from pharmaceutical companies, Clinical research organisations, Health insurance companies
- Bio-engineers, Healthcare facility planners
Healthtech, ITES, and Analytics companies
Technology professionals who want to gain domain expertise in healthcare
Eligibility
An undergraduate degree in any discipline or a Diploma in Medicine, Alternative Medicine or Pharmacy. Minimum 3 years of industry experience, preferably in the health sector, is required. It is desirable that candidates have 5 to 8 years of experience with most of it in healthcare sector.
ISB Advantage
The Indian School of Business has been consistently delivering high-quality management education for mid and senior-level executives. The School’s programmes are delivered by outstanding faculty who have been handpicked for their research excellence, subject-matter expertise and teaching acumen. The School offers world-class campuses (at Hyderabad and Mohali), a specially curated blended programme structure and a rich classroom experience through interactions with peers across multiple domains.
Executive Director’s Message
"The health industry is increasingly adopting digital tools and technology for patient-centric care delivery. Going forward, the market is expected to witness an upward trend and grow at a double-digit rate. The policy landscape has changed significantly after the pandemic, and there is an emergence of large payors and increasing patient awareness. These trends create new imperatives for managing healthcare organizations and demand management skills with an understanding of patient behaviour. AMPH is designed to provide this unique learning experience of imparting management education in the context of healthcare through expert faculty, augmented by a rich peer group. It prepares you to drive transformation and create sustainable healthcare businesses"
Prof Sarang Deo
Executive Director, Max Institute of Healthcare Management & Professor and Area Leader, Operations Management, Indian School of Business
Benefits
An eclectic mix of accomplished faculty members, both resident and visiting, chosen on the basis of their research excellence and teaching acumen and having a deep understanding of the healthcare sector and also acquaintance with the latest trends and issues. They bring in unique insights, in addition to their functional expertise.
Learning through the case studies, action learning projects, simulations, online/offline evaluations and extensive peer interactions
Residential and online, blended learning format to allow busy clinicians and administrators the flexibility of learning management with minimal disruption of work
Designed in consultation with the industry, a high-quality and industry-relevant curriculum with a participant-centric and experiential pedagogy in place to suit industry professionals returning to a learning environment after a gap of few years
Best-in-class peers, opportunities to interact with senior alumni across programmes and industry leaders during and after graduation
Disclaimer
*While every effort will be made not to change the dates of application and/or class start date, ISB reserves the right to modify the schedule in case of extenuating circumstances.