D.V.R. Seshadri is a Professor of Marketing (Practice) at the Indian School of Business (ISB). Prior to joining ISB in 2016, he taught at several IIMs including Bangalore, Ahmedabad, and most recently Udaipur, where he had been since 2012. From 1985 to 2000, he worked in a variety of companies (public sector, family business and entrepreneurial startups, the last ten of them as CEO) spanning a variety of industries, including petroleum refining and petrochemicals, bulk drugs, active pharmaceutical ingredients, precision manufacturing, and software.
His areas of interest include B2B marketing, innovation and entrepreneurship and intrapreneurship. He is actively involved with several NGOs such as Aravind Eye Care Systems and the DHAN Foundation in Madurai, as well as, with several top corporates such as the Tata Group and Larsen & Toubro (L&T). He has been engaged in teaching and consulting capacity with over 100 large corporates, both India-based and foreign MNCs. He has taught a variety of courses and programmes in MBA, executive MBA, long duration programmes in public policy, short duration executive education programs, etc. Courses that he has taught include: Business-to-Business Market Management, Reinventing through Entrepreneurial and Intrapreneurial Leadership, Strategy Formulation and Implementation, Inspired Leadership through Personal Mastery, and Reinventing the Government.
Professor Seshadri has co-authored several books, including ‘Innovation Management,’ with Shlomo Maital, Sage India in 2007; ‘Global Risk / Global Opportunity,’ with Shlomo Maital, Sage India, in June 2010; the Indian adaptation of ‘Business Market Management (B2B): Understanding, Creating and Delivering Value,’ with James Anderson, James Narus and Das Narayandas, Pearson Publishing, in June 2010; and ‘Smartonomics for the Global Manager: Simple, Powerful Macroeconomic Tools For Success in an Uncertain World’ with Shlomo Maital, Sage India, 2016. He has developed over hundred case studies and authored several application-oriented journal articles in his areas of interest.
