Senior Associate-B2C

Overview

Job Title: Senior Associate-B2C

Function: Business Development B2C - (Open Programs)

Location: Hyderabad

Job Description

Job Purpose

We are seeking a highly motivated and skilled programme advisor to join our dynamic B2C sales team. The ideal candidate will have a proven track record of success in inside sales, exceptional communication skills, and the ability to thrive in a fast-paced environment.

Job Outline

Key Responsibilities:

1. Sales Target Achievement:
   • Set and exceed ambitious sales targets by consistently meeting and exceeding quotas.
   • Implement strategies to maximize revenue, including upselling and cross-selling.
2. Sales Target Achievement:
   • Ensuring that there is a minimum of 50% contribution in enrollments from B2C pipeline in every cohort.
   • Responsible for generating a revenue of 3-3.5 Cr for the year 2024-2025 from open programmes that includes comprehensive leadership programmes and topic focused programmes.
   • Set and exceed ambitious sales targets by consistently meeting and exceeding quotas with a minimum enrollment of 200-250 Nos from open programmes for the year 2024-2025.
3. Payment Collection and Outstanding Reduction:
   • Proactively follow up on outstanding invoices and payments.
   • Implement strategies to reduce outstanding balances, working closely with the finance and accounts receivable teams.
4. Sales Pipeline Management:
   • Ensuring the productivity matrix (no of dials and talk time) are maintained consistently with a minimum of 120 calls per day and 4 hours of talk time per day.
   • Effectively manage and prioritize the sales pipeline, ensuring timely follow-up and closure of deals.
   • Provide regular reports and updates on sales activities, key performance indicators, and opportunities.
   
   

Qualities for Success:

1. Goal Orientation:
   • Desire to take on ambitious targets and own the outcomes.
   • Proven track record of meeting and exceeding sales targets.
2. Sales Opportunity Identification:
   • Identifying potential sales opportunities.
   • Clearly articulate value propositions to potential customers.
3. Communication Skills:
   • Excellent verbal, listening, and written business communication skills.
   • Deliver compelling sales presentations without diluting the brand of ISB.
4. Technology Proficiency:
   • Strong competency in understanding and utilizing the CRM Tool (Sales Force).
5. Program Fulfillment:
   • Responsible for ensuring cohort fulfillment for all programs assigned to the BD Owner.
6. Mindset and Approach:
   • Premium product/service mindset (not “sales by discounting” mindset).
   • Comfortable and poised speaking with mid-to-senior level managers, business leaders, and HR leaders.
7. Adaptability:
   • Adaptability to evolving market conditions.
   • Willingness to embrace new sales strategies.

Job Specifications

Knowledge / Education:

• Graduate /Post-Graduate.

Specific Skills:

• Communication Skills.
• Sales and Negotiation Skills.
• Relationship Building.
• Prospecting and Lead Generation.
• Adaptability.
• Continuous Improvement.
• Team Collaboration.
• Problem-Solving Skills.
  
  

Desirable Experience:

• 2+ years working in an inside sales role in a high-growth, dynamic environment; experience in the ed-tech industry is a plus.

How to Apply

“To apply, please write to talent_acquisition@isb.edu”