Can marketing wild produce rejuvenate India’s forests?

By Prof Ashwini Chhatre Oct 25, 2022

Professor Ashwini Chhatre in a story in Eco-Business shares his thoughts on an initiative launched by ISB which aims to help those living on the fringes of forest areas to enjoy the same economic benefits as anyone living in a village, town or city. Professor believes that  the new initiative could accelerate forest development because higher income from forest produce will encourage local communities to protect and expand forests.