Knowledge Dissemination Seminar Series

Dec 10, 2020 - Dec 10, 202017:30 - 18:30

ISB-Centre for Business Markets invites you for a seminar on 'Is your marketing organisation ready for what next?'

Professor Sundar Bharadwaj, the Coca-Cola Company Chair Professor of Marketing, Terry College of Business, University of Georgia will discuss ways in which the marketing organization can create value for customers and the firm in the new digital environment. He will present a framework for building the mission of the marketing organization in a firm.

Join us for this insightful session on December 10, 2020, from 5.30 - 6.30 PM (India Time)