Learning Model

AMPH curriculum has been designed in consultation with leaders from the healthcare industry. The curriculum ensures that the learnings at the programme are relevant to the current needs of the industry. With a four-phased learning model complemented suitably by the Industry Interaction Programme, the emphasis is on action and application rather than lecturing and theory. The pedagogy includes the integration of faculty lectures with discussions on various case studies, simulations and group activities.

Phase 1


Bootcamp and prep sessions on quantitative techniques, case discussion and transition from the formal teaching environment

Phase 2

Fundamental courses

Fundamentals of all the disciplines of management studies to acquaint the participants with the concept of management of businesses

Phase 3

Industry core & advanced courses    

Builds on foundational courses, introduction to healthcare industry-specific learnings and contemporary thinking in the industry

Phase 4

Experiential learning

Applied Learning Project (ALP) for cross-functional experiential learning where participants deploy classroom knowledge to solve business problems

Leader Connect

Cutting across the programme, LEADER CONNECT exposes participants to senior leaders and policymakers from the industry through Catalyst, distinguished speaker lectures, ISB HealthScape conference, panel discussions and webinars.

  • Dr. Ajaikumar B S, Chairman and CEO, HCG Oncology 
  • Analjit Singh, Founder Chairman Emeritus, Max Healthcare 
  • Dr. Habil Khorakiwala, Chairperson, Wockhardt Ltd 
  • Dr. Krishna Ella, Chairman and Managing Director, Bharat Biotech 
  • Dr. R A Badwe, Director, Tata Memorial Centre 
  • Dr. V.K. Paul, Member, NITI Aayog 
  • Dr. Indu Bhushan, CEO, Ayushman Bharat 
  • Dr. Harish Pillai, CEO, Aster India, Aster DM Healthcare
  • Rohit M A, Cofounder & Managing Director, Cloudnine Group of Hospitals 
  • Dr. G N Rao, Founder, L V Prasad Eye Institute
  • Suchitra M Ella, Cofounder & Joint MD, Bharat Biotech
  • Sandeep Makkar, MD, Johnson & Johnson Medical India
  • Sandeep Lakshmipathy, Director, Software (Edison AI Platform), GE Healthcare
  • Arpan Malhotra, India Business Head - Diagnostics, Siemens Healthcare
  • Dr. Geetha Manjunath, Founder, CEO & CTO, NIRAMAI
  • Pankaj Sahni, CEO, Medanta


Programme Format

AMPH is a rigorous and challenging programme. It is designed as a 12-month, modular residential programme, delivered in a blended learning format that minimises disruption at work.

Classroom Learning

Delivered through 4 residencies of 9 days each, once every quarter

Participants required to stay on campus during these residencies

Online Learning 

Interactive e-platform for participants to engage in learning off-campus

Platform predominantly used for tutorials and course content


Pre-reading before each term reading: 8-10 hours/week 

Textbooks, cases, articles, etc. available through a Learning Management System

Modular programme

Residential, blended learning format to allow busy clinicians and administrators the flexibility of learning with minimal disruption at work


Participants will undergo 15 credits of taught courses and 1 credit of Action Learning Project. The courses are designed to offer comprehensive learning of management principles in a healthcare delivery setting. 

  1. Economics of Health Markets
  2. Financial Statement Analysis of Healthcare Organisations
  3. Cost Accounting of Healthcare Services
  4. Financial Management of Healthcare Organisations
  5. Process Excellence in Healthcare Organisations
  6. People Management in Healthcare Organisations
  7. Personal Leadership and Effectiveness
  8. Management of Organisations
  9. Responsible Leadership
  10. Marketing Management of Healthcare Services
  11. Strategic Thinking in Healthcare Organisation


  1. Healthcare Information Technology
  2. Legal Aspects of Healthcare Management
  3. Designing and Managing Effective Healthcare Delivery Systems
  4. Designing a Patient-centric Organisation
  5. Business Model Innovation and Entrepreneurial Mindset
  6. BioPharma Industry for Delivery Business
  7. Medical Devices Industry for Delivery Business
  8. Indian Health System 

The Action Learning Project (ALP) is an important pedagogical tool designed to give participants a chance to deploy their classroom learning in solving an ongoing business challenge. It is a group exercise guided by a faculty mentor. Participants typically choose a live project from the organisation where they are currently employed.

Select topics of ALP from past batches 

  • Doctor’s engagement model and negotiation strategies for hiring doctors in a greenfield project 
  • Targeted patient acquisition from social media 
  • Analysis of price capping on cardiac stents and its effects in a corporate setup of hospitals 
  • Using lean methodology to optimise pharmacy inventory in a hospital 
  • Business model of a hospital viable in catering to the affordable segment covered under Ayushman Bharat-PMJAY 
  • Implementation and utilization of wireless sensors and IoT to automate patient vigilance and to determine its impact on patient safety and hospital operations 
  • Optimization of surgical cost with non-compromised care and hospital margins
  • Streamlining the 
  • admission to discharge process using AI

Programme Calendar

The programme is scheduled to commence on October 1, 2021. The four residencies will be run across both campuses of the School. The residency dates are as follows –

Briefing October 1, 2021 Online
Orientation* November 5, 2021 Mohali
Residency 1 November 6-14, 2021 Mohali
Residency 2 March 11-20, 2022 Mohali
Residency 3 June 4-13, 2022 Hyderabad
Residency 4 September 6-15, 2022 Mohali
*Part of Residency 1

Note: While every effort will be made not to change the dates of the residencies,
ISB reserves the right to modify the schedule in case of extraneous reasons.

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