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Aritra is a doctoral student in Marketing at the Indian School of Business. His current research broadly explores options for contracts of salesforce compensation and components of optimal incentive design through field studies. He is also interested in applying machine learning models to study text and non-conventional data forms in the domain of marketing.
B.S. – M.S. (Mathematics), Indian Institute of Science Education and Research Mohali
Sales compensation, Field experiment, Machine learning
Presented at I.S.M.S. Marketing Science Conference 2022 hosted by The University of Chicago Booth School of Business
335/340 in G.R.E.
Top 5 rank in MS14 Mathematics batch at I.I.S.E.R. Mohali
D.S.T. - I.N.S.P.I.R.E. Fellow, 2014 – 2019
Co-founder of science startup “Naipathya” registered in 2015
Top 1 percentile in W.B.C.H.S.E. Std XII examination 2013