Job Title:

Business Head – ISB

Function:

Media

Name of Job Holder:

 NA

Location:

Hyderabad

Reports to position:

Faculty Head, currently Associate Dean – Corporate Engagements

Band:

A1

Reportees to Position:

The ISB Studios Team including, Director, Senior Manager,  Others + TBH

 HR Contact

Aniruddha M

Background 

The Indian School of Business (ISB) built a state-of-the-art AV recording & production and broadcasting facility, ISB Studios, in its Hyderabad campus in 2020-21. The Studios was set up with the intent to create, broadcast and disseminate content in the form of (but not limited to) podcasts, videocasts, TV programs, documentaries et al.  This idea was conceptualized with the desire that ISB Studios emerges as an internationally recognized source of high-quality independent programming.  The content was to emerge from the scholarly and practice-oriented research carried by ISB’s faculty, research centres, scholars, staff and students.

However, in the post Covid environment, the School saw opportunities emerging from greater adoption of virtual learning, and a broad desire amongst executives to learn newer skills and capabilities. Sensing this, the Centre for Executive Education (CEE) in the School has been aggressively developing a repository of innovative AV content and learning solutions, which is being made available across different program formats and platforms. ISB Studios, in partnership with external vendors, has been actively engaged in this effort of learning content creation.

Along with, to increase digital outreach of our programs, the School needs to dial up marketing and promotions including greater use of AV tools for the same. As of date, this is mostly produced through our vendor network, but we are considering having in-house capabilities to ensure faster time-to-market, as well as cost and messaging efficiencies.

Job Context

These opportunities have put ISB Studios at an interesting cross-road at a comparatively early stage of its journey. Ideally the Studios would like to drive and fully support each of these requirements. However, they have different implications in terms of talent and resources that we bring in and nurture in-house. 

At the same time, the Studios will certainly be expected to provide the qualified guidance and leadership to the multiple stakeholders within the School who will have similar such, along with other AV requirements.

The Business Head – ISB Studios is expected take on the role of managing ISB Studios as a key asset of the School in driving success across the above seemingly disparate objectives, in partnership with all stakeholders.

Job Outline

Accordingly the position will have to:

1.    Work with the Dean and leadership team to develop a strategy and way forward (basis firm business case) for ISB Studios in terms of focus and prioritization across the multiple objectives

2.    Create execution capabilities (either in-house or through effective partnerships and vendor management) to own and meet the identified priorities

3.    Build, hire, manage and nurture the extended team and resources – from creative, production, editing and broadcast, along with account/ program management – required for delivering against the above priorities

4.    Take responsibility and manage ISB Studios as an integrated and critical component of the School’s growth strategy

5.    Be the interface (and voice-of) between the different stakeholders (faculty, research centres, scholars, staff and students) and the Studio team, to ensure smooth functioning

This job carries the responsibility of growing ISB Studios towards the goals as outlined above, and to be a principal contributor in helping the school move forward in its vision.

Job Specification

Knowledge / Education

Specific Skills

Desirable Experience

A Master’s degree in business or the like will be preferred, but is not critical.

Knowledge of advertising, media (broadcast, digital & print), along with direct exposure and appreciation of the technical aspects is must.

Background with specific professional skills like creative, editorial, content creation, production or media management will be highly desirable.  

Strong business acumen, with ability to manage across finance, operations, and marketing; oversee overall P&L.

Solid communication (written and verbal) skills, across multiple levels of stakeholders required.

Ability to inspire, mentor, train and manage teams, both direct and extended.

Strong interpersonal & persuasive skills, customer orientation, negotiation, networking and influencing.

Vibrant advertising, media,  and industry networks.

Ability to deliver under stress.

20+ years, of which significant portion should have been at an executive role in an advertising, broadcast or as a media professional.

Recognized professionals with experience in running a P&L (Branch, Channel or Studio) are actively encouraged to apply.

Prior professional experience working in a similar capacity in an educational institution or enterprise will be a strong advantage.

Prior experience, both as a content creator as well as content disseminator, will be desirable.  

Job Interface/Relationships:

Internal

External

·       Faculty (Resident and Visiting)

·       Studio Personnel (Producer, Business Manager, Program Managers et al)

·       Research and Department Heads

·       Marcom and PR

·       Students and Student organizations

·       Visiting Dignitaries (National & International)

·       Leading Corporate Executives

·       Senior Government Functionaries

·       Industry Forums

·       Policy Makers

·       Creative professionals (script writers, directors, cinematographers, editors, producers)

·       Journalists

S.N

Key Responsibilities

% Time

Spent

1

Develop a strategy and way forward (basis firm business case) for ISB Studios in terms of focus and prioritization across the multiple objectives

10%

2

Manage ISB Studios to deliver across the identified focus and prioritized objectives, creating execution capabilities setting standard and quality parameters, deadlines and operational procedures

30%

3

Build, manage and nurture an extended team– from creative, production, editing and broadcast, along with account/ program management – and required Studio resources

20%

4

Create execution capabilities (either in-house or through effective partnerships and vendor management) to own and meet the identified priorities

20%

5

Engage with faculty and research institutes for new content development and co-productions, while being the interface between the different stakeholders and the Studio team

10%

6

Initiate and oversee the development and successful execution of high-quality programming

10%