The ISB logo is made up of the globe, metamorphosing gradually into birds in flight. The earth depicts the quality of nurturing, fundamental to an educational institution.
It symbolises a rock solid foundation for learning, while the birds represent freedom of thought and the ability to innovate and transcend traditional boundaries. It is this combination of two seemingly opposite forms - one anchored and stable, the other free and soaring high - that make the logo so appropriate for the ISB. For it clearly crystallises the ISB’s mission - to create the leaders of tomorrow by imparting education that is in line with the highest international standards. In addition, the globe and the birds represent our aspiration to create and develop entrepreneurs and business leaders who will use the force of enterprise, not just for creating personal wealth, but also for improving the quality of life of people and for the prosperity of nations.