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By Avik Sarkar, Akshaya Ramesh, Kratika Narain |Nov 22, 2021
Retail is one of the most prominent sector of India and the online retailing through e-commerce has seen significant growth over the last decade with several Indian entities and foreign funded entities engaging in this business. This report provides policy recommendations for foreign direct investment in India leading to a customer centric e-commerce regime for India. The policy recommendations are aimed at a better retail ecosystem in India leading to increase in competition and benefit both small traders and customers.