Published Papers

The School’s research output in the last decade has been both significant and considerable, as testified by our AACSB accreditation in 2011. We take great pride in the fact that our faculty have contributed more than 150 articles to reputed academic and practitioner journals.

In the past few years, ISB faculty members have published over 60 papers in top-tier journals. Our faculty have received numerous coveted research grants awarded by premier academic institutions, research centres, corporate houses and reputed foundations such as the Bill and Melinda Gates Foundation, Ford Foundation, MacArthur Foundation, WWF, McCombs School of Business, UT-Austin and others. These awards attest to the scope, depth and impact of the research conducted at the ISB.

Published PapersPedada, Kiran., , S. Arunachalam., Dass, Mayukh. (Forthcoming) "A Theoretical Model of the Formation and Dissolution of Emerging Market International Marketing Alliances", Journal of the Academy of Marketing Science
Published PapersZerrillo, Philip., Dr Tony Tan. (2019) "Integrity Meritocracy and Inclusiveness", At The Helm, 5 (2)
Published PapersZerrillo, Philip., Havovi Joshi, Christopher Dula. (2019) "The Transformation of Globe Telecom", Asian Management Insights, 5 (2)
Published PapersBommaraju, Raghuram., Ahearne, Michael.,Krause, Ryan.,Tirunillai, Seshadri. (2019) "Does a Customer on the Board of Directors Affect Business-Business Firm Performance?", Journal of Marketing
Published PapersBommaraju, Raghuram., Boichuk, Jeffrey.,Ahearne, Michael.,Steenburgh, Thomas. (Forthcoming) "Managing Laggards: The Importance of a Sales Deep Bench", Journal of Marketing Research
Published PapersChowdhry, Bhagwan., Eduardo Schwartz. (Forthcoming) "How should Firms Hedge Market Risk?", Critical Finance Review
Published PapersSaha, K, Reddy, M. D, Das Swain, V, Gregg, J. M, Grover, T, Lin, S, Martinez, G. J, Mattingly, S.M, Mirjafari, S, Mulukutla, R, Nies, K, Robles-Granda, P, Sirigiri, Anusha., Yoo, D. W, Audia, P, Campbell, A. T, Chawla, N. V, D’Mello, S. K, Dey, A. K, Jiang, K, Liu, Q, Mark, G, Moskal, E, Striegel, A, De Choudhury, M. (Forthcoming) "Imputing Missing Social Media Data Streams in Multisensor Studies of Human Behavior.", 8th International Conference on Affective Computing and Intelligent Interaction (ACII),
Published PapersViswanathan, Madhu., Xiaolin Li, Om Narasimhan, George John. (Forthcoming) "“Is Cash King? A Field Experiment on Mental Accounting in a Salesforce", Journal of Marketing Research, , 55 ((3))
Published PapersJain, Ankit., Tantri, Prasanna., Thirumalai, Ramabhadran S. (2019) "Demand Curves For Stocks Do Not Slope Downwards: Evidence Using an Exogenous Supply Shock", Journal of Banking and FinanceCentre for Analytical FinanceRead Abstract >Close >We analyze the price impact of an exogenous share sale by inside blockholders, who were forced to sell a part of their shareholdings due to a regulatory change in India. The affected firms experience a negative excess return of 4.5% during the issue week. Crucially, the price impact reverses in about 55 to 75 days after the event. Our results are consistent with the view that the long term demand curves for stocks are at: a view echoed by classical finance theories. The short term price reaction to a sale is likely to be a result of temporary price pressure.

Published PapersBayram, Armagan., Deo, Sarang., Iravani, Seyed.,Smilowitz, Karen. (2019) "Managing Virtual Appointments in Chronic Care", IISE Transactions on Healthcare Systems Engineering
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